How To Add Instagram Feed To Website & Why It Is Important?

Instagram has rapidly become one of the most well-known social networking platforms. For most companies and enterprises, the platform has become a key touchpoint for increasing conversions and engagement.

Instagram users spend over two hours every day looking through their feeds and publishing material that gives an insight into their daily lives. They also utilize the site to share their opinions and suggestions on businesses and items they’ve tested and enjoyed.

Further, including Instagram feeds on a website is a wonderful approach for achieving incredible outcomes, which we shall discuss as you continue reading.

This post will show you how to incorporate Instagram feeds into your website in the most effective way possible. Additionally, we will be shedding light on a few benefits of this one-of-a-kind strategy. 

Your Guide To Embed Instagram Feeds On Your Website 

  • Step 1 – Choose an Instagram aggregator 

Start by selecting a responsive social media aggregation tool. The internet is filled with various options. You need to choose the one that offers promising features and is extremely responsive too.

Taggbox Widget is an easy-to-use social media aggregator that helps users collect, curate, and embed content from various platforms to your website. The tool comes with features like a customization panel, profanity filter, advanced analytics, insightful analysis, content updates, and a highly prompt back support team. 

Related: 7 Successful tips to increase Instagram followers Without Spending Income


  • Step 2 – Aggregate the content & customize the widget 

After you have found your tool, you need to log into the tool to begin the process. Tools mostly give a free trial period to their users. You would need to log in for free and select Instagram as your social media platform. 

Now, based on your tool you would need to choose your connection type i.e.- hashtags, username, etc. Fill in the information and save the changes. 

Once done, click on the Create feed button to see all the aggregated feeds. Additionally, you will get the option to customize your Instagram widget by choosing from the range of options offered by the tool itself.


  • Step 3 – Generate code and embed the widget on your website 

Now, when you are convinced with the way the widget looks, you will be set to begin the embedding process. 

Simply click on the publish button on the widget editor. Select your website building platform from the given options. Click on Get code to generate your embed code and alter the width and height of the widget. 

Log into your website’s admin account and go to the page where you want to see the widget. Paste the embed code in the backend section, save the changes, and you are done! 

The embedding process would be completed. 

Benefits of Adding An Instagram Widget To Your Website 

Here’s how including an Instagram widget can help you boost the performance of your website and brand. 

  • Boost your website’s engagement

It’s not simple to keep website visitors interested. It only happens if the information is sufficiently compelling. Customers are frequently interested in reading what other customers have to say, thus incorporating Instagram feeds may be the ideal option.

Instagram is a center of interesting content that may keep website visitors interested for extended periods.

  • Improve the appearance of your website

It would not be misleading to suggest that Instagram’s popularity has exploded due to its stunning and bright appearance. Visually dominated platforms, such as Instagram, have proved to be incredibly powerful since they offer enormous potential for attracting and seamlessly engaging their audience.

Furthermore, a bland and uninteresting website will immediately turn off your visitors. Including Instagram feeds on your website is a great way to enhance the overall appearance of your site and encourage visitors to explore more.

  • Screenshot-18

  • Showcase your brand’s proof

Instagram is commonly utilized by its users to share content about their thoughts on products and services, as previously noted. Before shortlisting a brand, more than 85% of potential consumers look at other customers’ suggestions.

As a result, displaying the Instagram feeds of your current brand users is a terrific method to demonstrate how much your customers enjoy your items and can vouch for your company. As a result, you’ll be able to establish social proof and greatly enhance conversions.

Final Thoughts 

We’ve reached the end of this informative post, and you’re now fully aware of how to integrate Instagram feeds into your website, as well as its advantages.

Instagram has become a fertile ground for companies and marketers that are already utilizing this social media platform to its full potential. If you haven’t started using Instagram in your marketing efforts yet, now is the time to do so!

Go on now, select a tool like the Taggbox Widget to complete the process and reap amazing outcomes. 


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